Thursday, 7 November 2013

LIIAR Analysis Front Cover Q Music Magazine


The main image used in this front cover is a wide shot and has many connotations behind it. The image of Noel Gallagher could be seen as seductive to women encouraging them to buy it. The design on the magazine masthead is very signature because it’s the same on every Q magazine in red and black, in the same font, the same font size and in the same position on the page. This means people can recognize the magazine straight away wherever it is. The design and color scheme has also been based around the main image. The text colors used are red, black and white with a little bit of gold. The red and white have been used to compliment the masthead and the black has been used to compliment the picture of Noel wearing all black. The gold has been used for a change to draw your attention to the bubble. It says ‘album goldmine’ which is another reason why the color gold has been used relating to the title. The headline of the magazine is the largest text compared to the other headlines suggesting it is the most important and always relating to the main image used on the front cover. The main image has to be attractive to make people want to buy the magazine and to interest them usually the celebrity used is well known and popular. Other conventional elements used in the magazine are: plugs, a sell line, cover lines and a tag line. The main story line ‘Mission accomplished Noel how he did it his way’ is very powerful and draws your attention straight away to it. The sell line ‘The world’s greatest music magazine’ persuades the buyer to purchase the magazine and has a lot of influence on their decision. The cover lines are placed in areas on the front cover of the magazine that are noticeable and spacious in alignment with each other.

Q magazine is published by Bauer media group. It is originally from Germany but sells in 15 different countries worldwide including the UK. The company was founded in 1875 and has been privately owned and run by the Bauer family for generations. It is know that 38 million magazines are sold per week of Q magazine’s weekly edition. From this information I can tell that Q magazine is hugely liked by the public and is a favorite music magazine worldwide.

There are many values and beliefs shown through the front cover of this magazine the main one relating to the image. It tells the reader that the magazine is big and important. As the picture has been taken on a tilt looking up at Noel Gallagher this could represent power. The image of a male could possible attract more females to buy the music magazine as it is widely known for been more of a male music magazine than female. This image could change the readers view on this matter. The image could inspire the idea of how they want the magazine to appear. Noel Gallagher could be a sex symbol to females this is a huge attraction to music magazines. The image on the front always determines whether the reader will buy it or not so it has to be interesting. The music magazine could be seen as just a mainstream magazine for the simple reason that it is the world’s most popular music magazine and because of its audience of both sexes and different age groups. The magazine would not appeal to everybody though as some people may not like music magazines at all and not read them or may be interested in a different music genre. The magazine is £3.99 which is expensive for a music magazine this also makes it less mainstream. The main image sets a trend for the rest of the music magazine and the main story line gives an insight into the content of the magazine. All of the stories are largely music related and always recent to the month the magazine is published. Noel Gallagher is a confident character trying to win over the buyers of this magazine with his charm shown in the image on the front cover. The terminology and language used also has a big impact on the audience that the magazine caters for.

Q magazine is known to be suitable for an older audience and mainly bought by older generations I think that younger people more recently will have started to buy Q magazine more. This is partly because I know people that read Q magazine that are my age and I have bought the magazine myself in the past. The magazine is becoming more suited to the younger generation as well as the old. Because the magazine is expensive social class is important when buying Q magazine people with little money are not going to buy the magazine as it is not a necessity. People in a higher social; class will be more likely to buy the magazine as a luxury as they will be able to afford it much more generously. This also stops the magazine been mainstream and separates it from the average music magazine out there on the market.

On the front cover of the magazine the main image of Noel Gallagher has a huge representation towards the music magazine as it contributes to the idea of the target audience and who would recognize the artist. This would be older people rather than young. The main image is represented by a male to draw female attention to the magazine. He is a big figure in the music industry and is expected to be recognized by most people. The way he is stood against the amp tells us a lot about his personality and the story we could be reading about without even opening the magazine. The colors that represent the magazine front cover are simple but effective sticking to one color scheme not making it too busy and keeping the main focus on the image. The cover lines include a lot of gossip about people in the music industry and interesting stories that would make you want to buy the magazine and read more. The music genre in Q magazine is indie/rock which is also represented by Noel Gallagher on the front cover as he is well known for been in Oasis which is mainly Indie music. A lot of the songs he originally sang were deep and emotional but this is not shown on the front cover the feeling we get from him is blank especially due to the color of clothing he is wearing which is all black.

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